| The following is an unedited press release, shown as received from the company represented. We've elected to present selected releases without editorial comment, as a way to provide our readers more information without further overtaxing our limited editorial resources. To avoid any possible confusion or conflict of interest, the Imaging Resource will always clearly distinguish between company-provided press releases and our own editorial views and content. |
PRESS RELEASE: Unique New DSLR Camera Sensor Cleaner To Hit Market Soon
Dust-Aid™ Solves DSLR Dust Problems
Bend, Oregon - January 3, 2007 - DUST-AID™, an adhesive-based DSLR sensor clearer, will soon be released to the retail market, offering a unique solution for DSLR camera photographers seeking a safe and easy way of cleaning their dusty sensors.
Developed and tested for contamination using scientific FTIR lab testing, DUST-AID was invented by a landscape photographer who primarily works with film but needed digital capabilities for advertising / contract shoots.
"I wanted a fast way to remove dust that didn't use flammable liquid or canned air," says Ross Wordhouse, DUST-AID inventor. "I travel extensively on airlines for my photo business so many of the methods just didn't work for me. I knew there had to be a better answer that works quick, easy and can pass airport security."
Born out of frustration and a desire for a high-performance solution, DUST-AID employs a unique combination of three main elements - an ultra low-adhesive foam tape, pad and a re-usable wand. The patent-pending DUST-AID cleaning device is a blend of three different tape and foam layers, tested and designed to protect the sensor filter during dust removal. The final layer, which actually touches the sensor filter includes an adhesive specifically designed for glass applications with
one of the lightest tack levels available. This glass cleaning adhesive has been FTIR tested, which showed no residue contamination after 100 applications. Dust-Aid will have a suggested retail price of $39.95.
Cleaning one's sensor can be a scary and daunting task even for photo professionals. DUST-AID was developed to be an easy to use, safe option that will help even the novice, non-technical shooter clean dust off of their DSLR camera sensor. For more information on DUST-AID, please visit www.dust-aid.com or call 1-800-941-3860.
Dust-Aid is a division of Wordhouse Creative, Inc. (WCI), an advertising agency located in Bend, Oregon. WCI was established in 1999 and offers creative services and assignment photography. More information regarding WCI can be found at www.WordhouseCreative.com.
### ### ### ### ### ###
 |
(First posted on Thursday, January 4, 2007 at 12:25 EST)
|
|
[an error occurred while processing this directive]
