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The following is an unedited press release, shown as received from the company represented. We've elected to present selected releases without editorial comment, as a way to provide our readers more information without further overtaxing our limited editorial resources. To avoid any possible confusion or conflict of interest, the Imaging Resource will always clearly distinguish between company-provided press releases and our own editorial views and content.

Bogen Imaging logo. PRESS RELEASE: Learn to Photograph Products That Sell Themselves


Bogen Pros Give Advice on How to Use Images to Sell Products Online

Ramsey, N.J. (October 1, 2008)-- Bogen Imaging, a leading distributor of top quality photographic support products and accessories in North America, proudly announces a free webinar titled “Selling Your Products Online? Learn How to Shoot Products that Sell Themselves.” The course will be held from 2:00 p.m. to 3:00 p.m EDT, on Friday, October 3, and will provide businesses, especially the growing number of online retailers that shoot their own product photography, with valuable information on how to produce more effective, ready-to-use digital images.

Lastolite product managers, Mark Astmann and Christopher Abbiss, will share tips on how to use items like the Cubelite, a quick portable lighting system, in order to get the most out of a product photo shoot. Online business professionals will learn the importance of positioning and lighting and how to effortlessly produce high-quality, professional-looking product images without having to commission the services of outside professionals.

Topics for Discussion Include:

  • The Cubelite: an easy-to-use portable lighting system perfect for producing high-quality product photography to master the complexities of lighting, shadows and reflections and take ready to use digital images
  • Exciting lighting options
  • Tips to achieve great images with a digital point and shoot camera
  • Positioning and placing light on products
  • Utilizing white balancing to eliminate unwanted colors

Webinar participants will have access to a number of exclusive advantages, including one-on-one interaction with instructors, and will be automatically entered in a chance to win one of three Lastolite 20-inch Ezybalances. Winners must be US residents and will be announced at the end of the webinar, so participants must attend the event in its entirety to be eligible to win. A free recorded version of the webinar will also be available to registered participants within 24 hours of the event.

To register for the free webinar course and for additional information, please visit http://www.bogenimaging.us/Jahia/site/bius/pid/18094

About Bogen Imaging
Bogen Imaging Inc is a leading distributor of key accessories brands for the photographic, video, cine and lighting production markets. Bogen is an international company within the Imaging Division of the Vitec Group, which owns the following leading international brands: Manfrotto, Gitzo, Kata, National Geographic Bags and Tripods, Avenger, and I.F.F. As the exclusive US distributor of Metz, Gossen, Elinchrom, Lastolite, Reflecmedia, Formatt Filters, and Rotatrim, Bogen offers the most complete range of exceptional camera and lighting accessories in the business. The Bogen Imaging international network covers the USA, Germany, France, Italy, UK and Japan.


(First posted on Wednesday, October 1, 2008 at 12:42 EDT)

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