2008 Photo Marketing Association Tradeshow
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The following is an unedited press release, shown as received from the company represented. We've elected to present selected releases without editorial comment, as a way to provide our readers more information without further overtaxing our limited editorial resources. To avoid any possible confusion or conflict of interest, the Imaging Resource will always clearly distinguish between company-provided press releases and our own editorial views and content.

Plawa's AgfaPhoto DV-5000G digital camera. Courtesy of Plawa, with modifications by Michael R. Tomkins. PRESS RELEASE: VistaQuest to Market AgfaPhoto Brand to North America


WOODLAND HILLS, Calif. & UHINGEN, Germany --(Business Wire)-- Jan. 10, 2008 AgfaPhoto digital cameras and digital video products will be added to the VistaQuest (Booth C210) product line presented at the 2008 PMA in Las Vegas, January 31-February 2, 2008. The distribution contract between VistaQuest and AgfaPhoto's digital still and video manufacturer and license holder, plawa-feinwerktechnik GmbH & Co. KG of Germany, permits distribution in the U.S., Mexico and Canada.

VistaQuest markets its own brand of digital and video products, specializing in mass market, photo specialty retailers, electronic superstores and the rapidly growing Internet sales. Michael Roessler, plawa CEO remarked: "With VistaQuest we have gained an experienced specialist for distribution in North America. VistaQuest possesses extensive product and market knowledge. This experience and ever-increasing trade relations are essential for success in the extremely fast-moving digital camera market."

Buyers have already shown excitement over two new AgfaPhoto introductions. The 5-in-1 AgfaPhoto DV-5000G digital video camera retails for only $199.00 and combines digital movie recording, a digital camera, webcam, MP3 player and a game console with more than 20 games in one single device. An 8 megapixel digital camera, AgfaPhoto DC-8330i, introduced at $129.00, boasts a 3x optical zoom, a high res 3" display, Face Tracking, picture stabilization and other attractive features.

/NPICS1/DC-8330i_1_L.JPG (Launch 01.30.08). The contracted service partner for the end user is the Summit Technologies Group, a partner of Flextronics, FlexConsumer Digital. End users will be able to find assistance on a new toll-free support number to be published on the website.

/NPICS1/DV-5000G_1_L.JPG).http://www.plawa.com

AgfaPhoto Holding GmbH is licensee of the brand AgfaPhoto by Agfa-Gevaert NV & Co. KG. The exclusive sub-license for digital cameras has been granted to plawa by AgfaPhoto Holding GmbH.

VistaQuest Corporation with headquarters in Woodland Hills, Los Angeles distributes digital cameras, digital video products and webcams under its own brand name, VistaQuest, to mass and premium markets. VistaQuest is a distributor for AgfaPhoto digital cameras and video cameras for the USA, Mexico and Canada. http://www.vistaquestusa.com


(First posted on Monday, January 14, 2008 at 14:14 EST)

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