2008 Photo Marketing Association Tradeshow
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The following is an unedited press release, shown as received from the company represented. We've elected to present selected releases without editorial comment, as a way to provide our readers more information without further overtaxing our limited editorial resources. To avoid any possible confusion or conflict of interest, the Imaging Resource will always clearly distinguish between company-provided press releases and our own editorial views and content.

Sunex SuperFisheye lens. PRESS RELEASE: Sunex Lauches First Circular Fisheye Lens For 1.6x Crop DSLRs with 185° Field Of View


LAS VAGAS, January 31, 2008 -- Sunex, Inc. a leading manufacturer of high quality digital imaging lenses announces today the introduction of the first circular fisheye lens for Canon APS-C and Nikon DX format DSLR Cameras with 185° field of view.

The new Sunex SuperFisheye™ is designed to produce a complete circular image within the camera CMOS/CCD imager giving a true complete 185° field of view. The 185° FOV provides enough overlap and allows stitching software to realize a 360° immersive image with only two shots! Newly available high index glasses are used to achieve sharp images from center to edge while BBAR coatings are applied to all air-glass interfaces to keep overall flare/ghosting at a minimum. Easy to use, the SuperFisheye lens uses optimized fixed aperture and focus to achieve best image quality for panoramic and immersive photography.

Lens Specifications:
Focal length 5.6mm
Aperture F/5.6 (fixed)
185° field of view
Image circle: ~14.5mm (optimized for 1.6x crop sensor)
Depth of field: ~0.5m to infinity
Size: ~70mmx90mm (dia x length)
Weight: ~470g
Mount: Canon and Nikon

In addition, the lens comes with the new Sunex Dewarper DSLR Photoshop compatible plug-in filter for correcting or optimizing distortion. The result is true panoramic picture where the level of distortion can be adjusted to accomplish spectacular creative effects.

"180° panoramic and 360° immersion pictures are more commonly used for art photography; however we believe it will become a powerful promotion tool for the real estate and travel industries by providing enhanced virtual tour experiences. The Sunex Superfisheye™ lens is a major step forward in making fisheye technology more accessible to both professional and amateur photographers" said Francois Pelletier, director of Sales and Marketing at Sunex.

Sunex SuperFisheye™ lens including Dewarper DSLR™ software is available at a suggested retail price of $799. Sunex Superfisheye™ products can be ordered online at www.superfisheye.com

About Sunex:
Sunex Inc. designs, manufactures and markets digital imaging optical lenses for challenging and demanding applications for the automotive , security, visual communication, industrial and medical markets. The Company is headquartered in Carlsbad, CA, USA with manufacturing in Shanghai, China.

Sunex Inc. news releases and product information are available on the Internet at: http://www.sunex.com

All product and company names herein may be trademarks of their registered owners

Contact: Francois Pelletier
Director, Sales and Marketing
1-760-602-0988
[email protected]


(First posted on Thursday, January 31, 2008 at 21:50 EST)

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