Launch prices

The Sony A7R IV went on sale in September 2019 with a price of $3,500 USD ($4,500 CAD). A new vertical battery grip, the VG-C4EM, which holds a pair of batteries and includes the same upgraded grip, operability and weather-resistance as the A7R IV body sells for $400 USD ($530 CAD).

Current prices

You can also save money by purchasing a used A7R IV. Prices for a used A7R IV start at $2,624.

Sony A7R IV Bundles

Sony Alpha a7R IV Mirrorless Digital Camera Body with Accessories Kit

Sony Alpha a7R IV Mirrorless Digital Camera (Body Only)|Sony 128GB SF-M/T2 UHS-II SDXC Memory Card|Peak Design Everyday Messenger 15" Version 1 (Ash)|Watson NP-FZ100 V2 Lithium-Ion Battery Pack (7.2V, 2000mAh, 16.4Wh)

Sony Alpha a7R IV Mirrorless Digital Camera with 24-70mm f/2.8 Lens and Cine Kit

Sony Alpha a7R IV Mirrorless Digital Camera (Body Only)|Sony FE 24-70mm f/2.8 GM Lens|Atomos Ninja V 5" 4K HDMI Recording Monitor|ZILR 4Kp60 Hyper-Thin High-Speed HDMI to Micro-HDMI Secure Cable with Ethernet (17.7")|Elvid Heavy Duty Camera Shoe Mount Adapter with Ball Head for Monitors|Watson NP-F770 Lithium-Ion Battery Pack (7.4V, 4400mAh)|Watson Compact AC/DC Charger for L & M Series Batteries|Pearstone USB 3.1 Gen 1 Type-A to 2.5" SATA III Adapter Cable (19")

Sony A7R IV - Body Only

Sony Alpha a7R IV Mirrorless Digital Camera (Body Only)|Sony 128GB SF-M/T2 UHS-II SDXC Memory Card|Peak Design Everyday Messenger 15" Version 1 (Ash)|Watson NP-FZ100 V2 Lithium-Ion Battery Pack (7.2V, 2000mAh, 16.4Wh)