Apple teases new Mac Pro in “trailer;” powerful work station coming in Fall 2013

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posted Friday, August 23, 2013 at 3:45 PM EDT

 
 

One of the most interesting announcements during Apple's Worldwide Developer's Conference (WWDC) in June, was its dramatically overhauled new Mac Pro workstation. Mac Pros have long been the go-to computers for photographers who need to process large numbers of photo and video files.

The new Mac Pro unveiled at the WWDC offered just that, packing a 12-core Intel Xeon E5 CPU, Thunderbolt 2.0 and support for 4K displays. The Apple work station is also slated to have 1,866MHz DDR3 RAM, four USB 3.0 and six Thunderbolt 2.0 ports, dual AMD FirePro GPUs.

But the most talked about aspect of the new computer was its radically different design. Standing just 10-inches tall, the new Mac Pro is an 1/8th of the size of the last model and cylindrical in shape, with a grey/black glossy translucent exterior shell. While some people like the new look of the Mac Pro, others have been less enthusiastic, comparing it to, among other things, an ashtray.

Perhaps feeling the sting of some of those comments, Apple has just released a slick "trailer" for the forthcoming computer, which focuses almost solely on its radical design. The music-driven ad features no narration but does tease the Mac Pro's arrival date as Fall 2013. The price has not been announced yet but don't expect it to be cheap.

(Via Mashable)