Imaging Resource launches camera comparison tool!


posted Thursday, May 1, 2014 at 1:28 PM EST


When we announced a new logo and incremental homepage refresh last week, we told you more was on the way. Today we're happy to reveal a feature we've been working on for a while. We've always gone deep in reviewing and testing individual cameras, but have never provided an easy way for readers to answer the question: "Why should I buy camera x over camera y?"

This feature is designed to answer exactly that question. Take a look:

You can read on below for a brief overview of the relevant product features, but we've also included a tour feature within the app itself.

Take a tour of the new tool!

The first section you'll see is an intuitive display of the advantages of each camera over the other. We've picked the most significant features to highlight and only call attention to a feature if the two cameras are actually significantly different in that regard. We won't tell you one camera is 'better' because it has 39 AF points versus 38 for a competitor. This makes it easy to quickly decide which camera has advantages that matter to you.

Only the most significant differences get highlighted.

We have rich review information for hundreds of cameras. When comparing cameras, it's helpful to go beyond simple specs and read what our reviewers thought of a camera. That's why we include the pros and cons for each match-up and a link to jump to our exhaustive coverage of each camera we've reviewed.

Read pros and cons for each camera written by our expert reviewers.

When looking at a camera matchup, it's often helpful to see how other competitors match up against the cameras you're considering. Comparing the Canon G16 to the Sony RX100 II? You might also want to see how each of those compares to the Olympus XZ-2 or the original (and still available) Sony RX100. The competitors section makes this easy. You'll get price information, sensor size info and an at-a-glance view of a couple of key advantages for each camera. If you want to dig deeper, just click on the match-up box.


Features and spec lists don't always get to the heart of the matter, which is why we've written longer comparisons of key competitors. We'll be rolling out more of these comparison reviews next week, but for now you can see an example of what to expect on the Canon 6D vs Canon 5D Mark III comparison page.

Read the whole comparison here!

We introduced our new logo and incremental homepage refresh last week to preview what was to come. The official release of this feature sees us extending the new design for the site. This is the direction of things to come.

Head over to our page comparing the Canon 70D vs Nikon D7100 to give the feature a test drive. This is just a "first draft" of this new site section, and we plan to add a number of additional feature comparisons over the coming months -- so please leave your comments below to let us know what camera features you'd like us to add to the mix going forward! 

Lastly, since our camera database goes back more than 15 years now, and there's a lot of variation in how manufacturers list different specs, you'll undoubtedly find inconsistencies here and there. Please let us know when you do by leaving a comment below; we really appreciate your input! 

The future!
Quickly check out the advantages of two cameras.
Look at top competitors and the advantages of each.
Give it a try and let us know what you think!
Give it a try and let us know what you think!