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PMA 2010 International Conference and Trade Show

Live Tradeshow Coverage
Feb 21 - 23, 2010
Anaheim, California

Welcome to Imaging Resource's PMA 2010 Tradeshow Coverage! The Photo Marketing Association's Spring tradeshow is the largest photo-centric show in North America, and we'll be reporting for the twelfth straight year. Our coverage will will take a different turn this year, but will still include the latest news from the one of photography's largest tradeshows. Watch this space for new announcements as they happen!

Post-Show News (back to latest news)

Thursday, February 25, 2010

Sony's logo. Click here to visit the Sony website! Imaging-Resource Interview: Masashi Imamura and Naruhiko Odashima, Sony

22:06 EST - Imaging Resource Publisher Dave Etchells and Senior Editor Shawn Barnett interviewed top Sony executives at PMA 2010. Responding to IR's questions were Senior Vice President and Corporate Executive Masashi 'Tiger' Imamura, and General Manager of Imaging Product Planning Naruhiko Odashima. Read the interview below to learn why back-illuminated sensor technology may make less of a difference in SLRs than some have been expecting. Imamura also revealed for the first time just how soon we can expect to see 3D capture solutions in Sony's still cameras. Representing Sony Corp. in the conversation were: Masashi "Tiger" Imamura, Senior Vice President, Corporate Executive, and President of the Personal Imaging & Sound Business Unit Naruhiko Odashima, General Manager, Imaging Product...

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Nikon's logo. Click to visit Nikon USA's website. Imaging Resource Interview: David Lee and Steve Heiner, Nikon

21:35 EST - Imaging Resource Publisher Dave Etchells and Senior Editor Shawn Barnett interviewed David Lee, Senior Vice President of Nikon Inc., and Steve Heiner, Senior Technical Manager, Nikon Inc. at PMA 2010. Read the interview to find out whether Nikon's interested in the mirrorless-interchangeable-lens market, how the Aston Kutcher campaign has done for the company, and why Nikkor optical quality has taken a quantum leap in the last few years. Dave Etchells, Imaging Resource: I guess we'll start out with a little bit of technology. So, thank goodness the megapixel race is I think finally over. You know, I don't think we're going to see twenty megapixel digicams -- you guys are probably sitting there going "Oh no, we've got a twenty megapixel digicam for summer," but with the megapixel...

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Wednesday, February 24, 2010

Olympus logo. Imaging Resource Interview: John Knaur and Peter Ewen, Olympus

10:58 EST - Dave Etchells and Shawn Barnett caught up with John D. Knaur, Senior Manager, Digital SLR and Peter Ewen, Director, Product Marketing, Digital SLR, both of Olympus Imaging America Inc. to have a chat about Olympus, the state of Micro Four Thirds, and what implications the growing competition from Samsung, Panasonic, and now Sony might have on the fledgling market for small SLD cameras. Dave Etchells and Shawn Barnett, Imaging Resource: What do you see for Micro Four Thirds in the future? If you could look 10 years down the road, do you think there will be more Four Thirds or Micro Four Thirds cameras selling at that point? John D. Knaur, Senior Manager, Digital SLR, Olympus Imaging America, Inc.: I think the show is answering that for us. If you think about it, a year ago we started talking...

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