Maximum effective ISO is an estimate of the highest sensitivity at which a camera can capture excellent quality photos.
Cameras with higher effective ISO will be better choices for indoor photography, night shooting, and indoor sports photography, especially if you intend to make large prints.
You can learn more at our glossary entry.
Maximum effective ISO test data courtesy of DxO Mark.GX7 test data on DxO Mark E-PL2 test data on DxO Mark
Cameras with more dynamic range allow you to take photos with dramatic differences in highlight and shadow areas while retaining detail in both.
Think of a brilliant sunset on a rocky beach: Bright sunset in the background, with dark rocks in the foreground. High dynamic range means more of the extremes will be faithfully reproduced.
Dynamic range test data courtesy of DxO Mark.GX7 test data on DxO Mark E-PL2 test data on DxO Mark
Cameras with longer battery life can take more photos before exhausting their batteries.
Special note: The measurement standard for battery life stipulates that if a camera has an internal flash, it must be used for 50% of photos taken. For this reason, comparisons of one camera with an internal flash to another without will not be comparable
Sharp retro design and solid build; High resolution, tiltable electronic viewfinder and LCD touchscreen monitor; Competitive still image quality; Very good video quality, recording Full HD at frame rates up to 60p; Fast autofocusing and all-around performance; Robust Wi-Fi and NFC capabilities, including remote shooting when paired with a smart device
Weak built-in flash; No external mic or headphone jack for video recording; Some poor results when shooting in Creative Panorama mode