Sony RX10 II Prices
Available since July 2015 in the US market, the Sony Cyber-shot DSC-RX10 II carries a list price of around US$1,300. Although that's around the same price as the original RX10 at its introduction, it's quite a bit higher than rivals. The Panasonic FZ1000, for example, lists for only $800, a full $500 below the RX10 II. And the Canon G3X has a list price of US$1,000, still some $300 less than the Sony. Of course, while they're all large-sensor long-zooms, all three cameras have quite different feature sets, strengths and weaknesses. There's a lot more to the story than price alone, as you'll find out as you read through our full review!
While the Sony RX10 II started at an MSRP of $1,300, the best price right now is $998.